about me

It’s not often that a girl raised in the heart of the midwest ventures out and makes her home in the middle of the urban jungle. And yet, that’s my story. I’m Samantha: a writer, editor, and commerce expert based in Manhattan, New York. As a kid, I grew up reading my mom’s old copies of Good Housekeeping and Better Homes & Gardens—and it was on those pages that my own love for the intersection of writing and design was born. 

I attended Drake University in college, where I graduated with a double major in Magazine media and News journalism, alongside a minor in graphic design. (Fun fact: I also ran as a Division I track and cross-country athlete during my time there.) I interned at major publications as a college student, including Food Network Magazine and Better Homes & Gardens, earning both print and digital bylines before even graduating. 

Today, I have close to a decade of writing and editing experience at major publications like Good Housekeeping, Better Homes & Gardens, Cosmopolitan, Real Simple, ELLE, House Beautiful, and many more. I’m an expert at crafting commerce content, whether it’s an in-depth running shoe review or a quick-hit trend report on emerging fashion trends. I’ve created and executed content strategies for major shopping events, managed young writers and networks of freelancers, and collaborated across multiple brands and teams without missing a beat. 

Want to work with me? Check out my recent work and feel free to drop me a line. 

The Only Flat Trends That Matter—and Exactly How to Wear Them

ELLE.com | December 2025

Favorite Daughter Is My New Secret to Building a Timeless Capsule Wardrobe

ELLE.com | August 2025

You Can Wear These 18 Mixed Metal Jewelry Picks with Anything

Cosmopolitan.com | July 2025

Should You Buy Alo’s Running Shoe? Team Cosmo Weighs In
Cosmopolitan.com | March 2025

21 Best Affordable Jewelry Brands for Nailing Every 2026 Trend

Cosmopolitan.com | December 2025

Studded Bags Are Officially This Season’s It-Girl Accessory

ELLE.com | July 2025

12 Marathon Training Shoes to Wear for Race Season

Esquire.com | September 2025

23 Sleep Products Our Editors *Actually* Swear By
Cosmopolitan.com | March 2025

The Sporty Pant Trend Fashion Insiders Are Backing Now

ELLE.com | September 2025

Saie Review: Will This Viral Brand Give You Glowing Skin?

Goodhousekeeping.com | July 2025

Bag Charms Are the Hottest Accessory Trend of the Year

Cosmopolitan.com | June 2025

This Cashmere Sweater Is The Transitional Layer Your Spring Wardrobe Needs
Goodhousekeeping.com | March 2025